Our Story

Born in Barbados. Built from Hustle. Designed for Greatness.

Zone Five Clothing was founded on November 11th, 2014, by Shaquille Drayton, known to the culture as Five Cent-HustleGOD  — a visionary driven to turn ambition into lifestyle.

What began as selling T-shirts from a backpack and a car trunk evolved into a luxury streetwear brand rooted in perseverance, creativity, and cultural pride. Every piece represents discipline, sacrifice, and the mindset required to build something from nothing

Today, Zone Five operates its Flagship Store in Barbados — the heart of where the movement began. More than a retail space, it is a physical expression of the brand’s values: ambition, authenticity, and excellence.

From the streets to international stages, Zone Five has been worn by icons including DJ Khaled, Shenseea, Skepta, Ding Dong, and Prince Swanny, cementing its place at the intersection of fashion, music, and culture.

Now, over 10 years strong, Zone Five continues to push boundaries through innovation, storytelling, and design — inspiring a generation to believe in their dreams and Never Stop Hustling.

From Barbados to the world, this is Zone Five:

Motivating the Culture Through Fashion.